Plan de mejora en el área de servicio al cliente para la empresa ‘lle-ser’ ubicada en el corregimiento rozo (Palmira), en el año 2019

Abstract

LLE-SER LTDA, is an industrial company whose vision is to be a leader in the cosmetics sector, the obvious problem is that it does not present a formally constituted area of customer service, limiting the lack of personalized attention to customers. With this research project, it was possible to investigate the variables that are affecting the customer service of that company and formulate an improvement plan so that customers feel satisfied and have a specialized area where they answer all their queries, requests or complaints and respond in time to any problem that is occurring, and thus generate customer satisfaction and trust towards the company. They are solved so that customers feel comfortable with the company's service.